Cultivating a reputation of trust, in an age of distrust

Cultivating a reputation of trust, in an age of distrust

According to Edelman’s 2018 Global Trust Barometer Report, at just 45%, the level of trust in Australian business is the lowest it’s been since 2012. But what is trust; why is it so important to business and whose responsibility is it to cultivate? The importance of...
How to build trust and credibility as a leader

How to build trust and credibility as a leader

In their research over the last 30 years, leadership experts James Kouzes and Barry Posner have found that credibility is the number one reason people follow a leader. The Oxford English dictionary defines credibility as: “the quality of being trusted and...